Black Agenda Report
Black Agenda Report
News, commentary and analysis from the black left.

  • Home
  • Africa
  • African America
  • Education
  • Environment
  • International
  • Media and Culture
  • Political Economy
  • Radio
  • US Politics
  • War and Empire

“Scent of Africa” Marketed to “Afropolitans”
Black Agenda Radio with Margaret Kimberley and Glen Ford
11 May 2020
🖨️ Print Article

Fifty years after most African nations won nominal independence, ad agencies are marketing upscale products like the perfume “Scent of Africa” to so-called “Afropolitans,” a cohort defined by Dr Grace Adeniyi-Ogunyankin, of Canada’s Queens University, as “mobile and relatively well-off” Africans. Adeniyi-Ogunyankin said Afropolitans are criticized for “trying to envision these same capitalist ways of consumption that continue to produce such inequalities.” However, she prefers to think of Afropolitans as Africans that are “aware of the world,” and part of it.

Africana Studies

Related Podcasts

Women Loom Large in African Secessionist Movements
Black Agenda Radio with Nellie Bailey and Glen Ford
Women Loom Large in African Secessionist Movements
14 May 2019
In Cameroon and the former Spanish Sahara, “women are using traditional ideas about power to drives these secessionist movements,” said 
A Grandfather’s Powerful African Microphone
Black Agenda Radio with Nellie Bailey and Glen Ford
A Grandfather’s Powerful African Microphone
26 February 2019
GoGo Breeze, an elder with a radio program on a provincial Zambian station, counsels listeners on wage theft and other problems facing the common p
Seton Hall Students Will Renew Push on Africana Studies
Black Agenda Radio with Nellie Bailey and Glen Ford
Seton Hall Students Will Renew Push on Africana Studies
17 December 2018
Students with the Concerned 44 movement, representing the 44 percent of students that are ethnic or gender minorities, plan to renew their protests

More Stories


  • Essam Elkorghli
    NATO’s 77th Summit in Ankara, Türkiye: A Meeting of Warmongering and Endless Acronyms
    22 Jul 2026
    The engraved revolvers Erdogan handed out in Ankara showed that NATO has stopped pretending to be a defensive alliance and embraced its new role as the West's premier weapons trade fair.
  • Miguel Díaz-Canel Bermúdez
    Cuba's President Responds to Marco Rubio's War Propaganda
    22 Jul 2026
    Cuba's president, Miguel Diaz-Canel Bermudez, posted this statement in response to the State Department report on his X/Twitter account.
  • Ruben Bauer Naveira
    The Global Food Crisis
    22 Jul 2026
    Faced with the blockade of vital oil routes, the extreme dependence of modern agriculture on fossil fuels foreshadows not only high prices but also a food shortage capable of generating global social…
  • Carlos Aznárez
    Zionist Expansionism in Latin America
    22 Jul 2026
    Free trade deals, water contracts, and military training programs are quietly binding one Latin American government after another to Tel Aviv.
  • Devin B. Martinez
    ICE Killings Fuel Nationwide Protests
    22 Jul 2026
    Recent killings at the hands of federal agents have fueled protests across the US, including a nationwide day of action on July 18.
  • Load More
Subscribe
connect with us
about us
contact us