Black Agenda Report
Black Agenda Report
News, commentary and analysis from the black left.

  • Home
  • Africa
  • African America
  • Education
  • Environment
  • International
  • Media and Culture
  • Political Economy
  • Radio
  • US Politics
  • War and Empire
  • omnibus

The Democrats: Death by De-Branding
08 Sep 2010
🖨️ Print Article

A Black Agenda Radio commentary by Glen Ford


The Democrats are panicked, with many congresspersons fleeing from identification with their party. The disarray is the inevitable blowback of Obama's ceaseless campaign to divorce Democrats from their longtime branding as the party of working people. The spiral began with Obama's championing of bank bailouts, beginning with the autumn 2008 meltdown. The public saw that, "when the crunch came, the bankers were relatively more influential among Democrats than Republicans."



The Democrats: Death by Betrayal


A Black Agenda Radio commentary by Glen Ford


"By the summer of 2009, a new brand of Republicans, the Tea Party, had cornered the huge public market on hatred of big business bailouts."


President Obama and his corporate partners have succeeded in de-branding the Democratic Party. More accurately, events since the autumn of 2008 have revealed to even the most loyal Democrats that Wall Street's near-total domination of U.S. politics includes the party many once thought of as representing the working man and woman. This illusion was shattered when candidate Barack Obama near-singlehandedly rescued George Bush's bank bailout from a second defeat in a week, with Democrats twice as much in favor as Republicans. The Congressional Black Caucus reversed its strong opposition to the bailout under intense individual pressure from Obama, as did lots of Democrats. From that moment on, Obama and the Democrats have been most closely associated with what became the biggest transfer of wealth in the history of mankind: $12 to 14 trillion of the people's money to Wall Street. After that, it became impossible for the Democrats to maintain their brand as the party of working people.


The truth is, Wall Street has long been the sugar daddy to Democrats, just as Big Oil has historically bankrolled Republicans, although the alignment was never quite as stark as the public perception. The financial meltdown revealed - as catastrophes tend to do - the true nature of power relationships in society. Wall Street, even though wracked by terminal contradictions, was the supreme power in the United States - and, when the crunch came, the bankers were relatively more influential among Democrats than Republicans. How could Democrats, as a party, ever again brand the Republicans as the bulwark of Big Business, when their standard bearer was so proudly identified as the savior of the most hated plutocrats of all, the titans of Wall Street.


"The Democrats no longer have anything resembling a brand, at all."


Obama continued to eradicate the old Democratic branding, as president, immediately entering into backroom deals with the second most-hated tier of Big Business villains: the drug and insurance corporations. By the summer of 2009, a new brand of Republicans, the Tea Party, had cornered the huge public market on hatred of big business bailouts. Anti-bailout, anti-banker politics had become so popular, the Tea Partyers often found they could use the brand to mask the racism and virulent white nationalism that lies at the core of their "movement."


The Democrats no longer have anything resembling a brand, at all. Is it any wonder, then, that Democratic congresspersons are scrambling to disassociate themselves from the national party, two months from election day?


Far too late, after all the people's money has been siphoned off to the bankers, Obama now proposes a $50 billion scheme to create jobs and establish a government bank to finance rail and highway projects. The proposal is designed to sound like something out of President Franklin Roosevelt's New Deal, although the actual outlines are a blur, as is typical with Obama. But it is too late. Through his own commission on the federal debt, Obama has invited the enemies of the social safety net to shrink government spending for people-oriented programs. He has consumed so much energy beating up on progressives in his own party, they no longer trust him to come through with a jobs program that measures up to the crisis. Most importantly, the people have lost faith in the Democrats as the party that stands up to the rich, for the simple reason that they don't. For Black Agenda Radio, I'm Glen Ford. On the web, go to www.BlackAgendaReport.com.


BAR executive editor Glen Ford can be contacted at Glen.Ford@BlackAgendaReport.com.




More Stories


  • Margaret Kimberley, BAR Executive Editor and Senior Columnist
    Zionist Shakedown
    06 Aug 2025
    Israel is a genocidaire apartheid state silencing critics around the world through threats, intimidation, lawfare, and accusations of antisemitism to prevent facing justice through international…
  • Editors, The Black Agenda Review
    ESSAY: Attica Then and Now! Acklyn R. Lynch, 1971
    06 Aug 2025
    “The men at Attica were prepared to die for the democratic principles not only enunciated in their Manifesto, but experienced in their revolt…”
  • Ann Garrison, BAR Contributing Editor
    Eritrea: We Won’t Kneel Down
    06 Aug 2025
    Eritrean Americans celebrated their 51st Eritrean Festival and their home country’s resolute independence from August 1 to 3, 2025.
  • Jon Jeter
    Stagflation Returns, Shining a Spotlight on the Federal Reserve’s War on the Working Class
    06 Aug 2025
    History exposes the Fed's inflation fight for what it truly is: a decades-long class war waged against working people under the guise of monetary policy.
  • Raymond Nat Turner, BAR poet-in-residence
    There is no starvation
    06 Aug 2025
    "There is no starvation" is the latest from BAR's Poet-in-Residence.
  • Load More
Subscribe
connect with us
about us
contact us